Last updated: October 16, 2026 · Originally published: August 25, 2026 · By Eternal Elixir Editorial
Elite Supps (Elite Supplements) is a legitimate Australian supplement retailer. It has 150+ stores around Australia, plus four in Singapore and one in Dubai, and ships online orders from a Canberra warehouse. Its Hervey Bay store sits inside Stockland Hervey Bay at Pialba, and the store page shows a 4.9 rating from 256 Google reviews. Across the whole chain, Trustpilot shows 4.3 out of 5 from 7,089 reviews and ProductReview shows 4.4 from 468. Two terms are worth knowing before you order online: free shipping starts at $150, and change-of-mind returns get store credit or an exchange, not a refund.
This Elite Supps review covers the Hervey Bay store, what the review sites actually say, who runs the business, where it ships from, its returns policy in plain terms, and where a sports-nutrition chain stops being the best place to buy. Eternal Elixir is a longevity supplement brand and sells its own products, so we have a stake in the last part. Every fact about Elite Supps below comes from its own website or the review pages as they stood in September 2026.
Key takeaways
- Elite Supps is a real, established chain: five stores by 2010, 18 by 2015 and 150+ in Australia today, more than 80 of them franchises.
- Review sites rate it well, with the praise mostly about in-store staff and fast delivery, and the complaints mostly about damaged parcels and fixing order mistakes.
- Online orders ship from Canberra: $9.90 standard under $150, free from $150, usually 1 to 5 business days.
- Change-of-mind returns must be unopened, within 30 days, and are paid as store credit or an exchange.
- For protein, creatine and pre-workout it is a sound choice. For longevity ingredients, a specialist range usually gives more per dose.
If you came here comparing where to buy longevity supplements, our pick is Eternal Elixir NMN 500mg, which we make: 500 mg of NMN in each capsule, 90 capsules for $59.99 ($0.67 a day), shipped from Sydney within 24 hours with free shipping over $100.
Elite Supps Hervey Bay: Store Details and Reviews
The Hervey Bay store is Elite Supplements Hervey Bay, at Shop 050, Stockland Hervey Bay, 6 Central Ave, Pialba QLD 4655. According to its store page in September 2026:
- Hours: Monday to Wednesday and Friday 9:00 am to 5:30 pm, Thursday 9:00 am to 7:00 pm, Saturday 9:00 am to 5:00 pm, Sunday 10:00 am to 4:00 pm.
- Rating shown: 4.9 from 256 Google reviews.
- Range: the page says 45+ brands in store, with protein, pre-workout, creatine and vitamins the main categories.
- Staff: the page says all staff are qualified sports nutritionists who train themselves.
A Google rating from a few hundred reviews tells you the local team is well liked. It does not tell you much about online orders, which go through the central warehouse in Canberra rather than the store. For that, the chain-wide review sites are a better guide.
Is Elite Supps Legit? What the Review Sites Say
Yes. It is a large, long-running retailer with a physical store network and a public head office in Hume, in the ACT. The review sites back that up, with the usual mix of praise and complaints for a big retailer.
| Source (checked Sep 2026) | Rating | Reviews | Common praise | Common complaints |
|---|---|---|---|---|
| Trustpilot AU | 4.3 out of 5 | 7,089 | Fast delivery, friendly store staff, easy website | Wrong or damaged items, slow fixes for order mistakes, mobile site |
| ProductReview.com.au | 4.4 out of 5 | 468 | Knowledgeable in-store staff, click and collect | Damaged parcels, return terms, prices above some online sellers |
| Hervey Bay store page (Google) | 4.9 out of 5 | 256 | Local team and advice | Not shown on the page |
On Trustpilot, 78% of reviews are five-star and 10% are one-star. The profile is claimed by the company, which invites customers to leave reviews and replies to negative ones. Whatever the headline score, the one- and two-star reviews show the problems you are most likely to meet. Here, those are about parcels and order mistakes rather than the products themselves.
A rating measures the shopping experience. It cannot tell you whether a product’s dose matches the research. That gap is the same one we look at in our Bulk Nutrients review and our Naturecan review.
Who Owns Elite Supplements?
Elite Supplements’ own about page names Domenic Giampaolo as CEO and sets out how the chain grew:
- Five stores opened between 2007 and 2010.
- 18 stores by 2015.
- 150+ stores in Australia today, four in Singapore and one in Dubai, with New Zealand listed as coming soon.
- More than 80 of the stores are franchises.
The head office address is in Hume, ACT, and the company says it has been told it is the ACT’s largest e-commerce business. It does not publish its revenue, shareholders or a valuation on its website, so any figure you see for what the business is worth is a guess.
The franchise model has a practical effect for shoppers. Franchisees order for local demand, so the store locator does not guarantee that a niche product is on the shelf at your nearest store. For anything unusual, check the website or call ahead.
Where Does Elite Supps Ship From?
Online orders are dispatched from Elite Supps’ Canberra warehouse. The shipping policy in September 2026:
| Option | Cost | Notes |
|---|---|---|
| Standard, orders under $150 | $9.90 flat | Estimated 1 to 5 business days |
| Standard, orders over $150 | Free | Australian orders |
| Express | From $15.90 | Varies by weight and location |
| Heavy parcels | $10 extra | Non-metro orders over 4 kg |
| New Zealand | $14.95 standard, $24.95 express | Customs fees are the buyer’s cost |
| Asia | $49.95 standard, $79.95 express | Customs fees are the buyer’s cost |
The home page also advertises same-day dispatch for orders placed before 1 pm, click and collect from stores, and 5% cashback on every order.
Elite Supps Returns and Refunds, in Plain Terms
This is the part of the terms most worth reading. The home page banner says “30 days money back guarantee” with an asterisk. The refund policy itself says Elite Supps does not give refunds for change of mind or dissatisfaction with a product. Instead:
- Unopened items bought online can be returned within 30 days of shipment, through its returns portal.
- You get store credit as a digital gift card, or an exchange for the same or a similar product.
- The original shipping fee is not refunded, and return postage is taken off the store credit unless the return is Elite Supps’ error.
Your rights under Australian Consumer Law for faulty or wrongly described goods still apply, and the policy says so. The practical point is simple: if you are unsure about a product, the store-credit rule means it pays to ask in store or check the label before you order online.
Elite Supps vs Eternal Elixir: How the Two Models Differ
Elite Supps sells many brands across sports nutrition. Eternal Elixir makes its own longevity and nootropic supplements and sells them online. Neither model is neutral: a multi-brand shop recommends from what it stocks, and a brand like ours recommends its own products. Here is how the terms compare.
| Factor (as of Sep 2026) | Eternal Elixir | Elite Supps |
|---|---|---|
| What it sells | Its own longevity and nootropic range | Many brands, focused on training and sports nutrition |
| Where to buy | Online, shipped from Sydney | 150+ Australian stores and online, shipped from Canberra |
| Free shipping | Over $100 | Over $150 |
| Dispatch | Within 24 hours | Same day before 1 pm (advertised) |
| Change-of-mind returns | 30-day money-back guarantee | Store credit or exchange, unopened, within 30 days |
| Payment extras | Afterpay available | Buy now, pay later options, plus 5% cashback |
| In-person advice | No stores | Yes, in every store |
For a training shopper buying a 2 kg tub of protein and a pre-workout, Elite Supps’ $150 free-shipping line is easy to reach, and in-store advice is a real advantage. For someone buying one or two bottles of a longevity supplement every few months, a $100 threshold and a money-back guarantee matter more.
What Elite Supps Is Good For, and Where a Specialist Fits Better
Elite Supps is built for training customers, and the in-store advice model suits them: whey versus isolate, creatine timing, which pre-workout suits a caffeine-sensitive lifter. Those are questions a sports nutritionist in a store can answer well.
Longevity ingredients are a different field, with different trials and different doses. Elite Supps does carry some crossover products. One example is Emrald Labs TUDCA, from one of the top brands it lists, sold on its website as 60 capsules of 250 mg for $49.90. The usual starting dose in TUDCA guides is 500 mg a day, so that bottle is 30 days at that amount, or $1.66 per 500 mg. Our TUDCA 500mg is 90 capsules of 500 mg for $59.99, which is $0.67 per 500 mg and 90 days to a bottle. We explain the dose in our TUDCA dosage guide and compare more brands in our best TUDCA supplements roundup.
The same pattern shows up with NMN, tongkat ali and shilajit: the question that matters is the dose per serve and the extract, and a broad catalogue does not always make that easy to compare. Our pages on tongkat ali at Chemist Warehouse and shilajit at Chemist Warehouse show how the big retailers’ ranges compare on those points, and our guide to top Australian supplement brands maps the wider market. Eternal Elixir’s shilajit capsules state 1,000 mg of extract and 20% fulvic acid per two-capsule serve.
If You Are Shopping for Longevity Supplements: What the Research Uses
Before you compare prices anywhere, check the dose against what trials used.
- NMN. A 60-day trial gave 80 healthy middle-aged adults 300, 600 or 900 mg of NMN a day, or placebo (Yi et al., 2023). Blood NAD rose in every NMN group, most at 600 and 900 mg, and walking distance in a six-minute test rose more than on placebo. No safety issues were found. Two of the authors worked for companies that make NMN. Our capsule is 500 mg, between the 300 and 600 mg doses in that trial.
- Tongkat ali. A four-week trial in 63 moderately stressed adults used 200 mg a day of a standardised root extract and found lower cortisol exposure than before (Talbott et al., 2013). The extract matters: our Tongkat Ali 200:1 is a different preparation, 2,000 mg across three capsules, so the milligrams cannot be compared one for one.
For full comparisons, see our best NMN supplements in Australia, best tongkat ali supplements and best longevity supplements guides. If you are weighing NMN brands sold direct, our AgeMate alternatives comparison, Simply Nootropics review and DoNotAge alternatives cover that end of the market.
Eternal Elixir NMN 500mg: What Is in the Bottle
- NMN (nicotinamide mononucleotide), 500 mg per capsule, with rice flour and a cellulose capsule.
- 90 capsules per bottle, which is 90 days at one a day, taken in the morning.
- $59.99 a bottle, or $0.67 a day. Two bottles cost $107.98 (10% off), three cost $152.97 (15% off), and five cost $239.96 (20% off).
- Ships from Sydney within 24 hours, with free shipping over $100, a 30-day money-back guarantee and Afterpay.
Elite Supps Review: Frequently Asked Questions
Is Elite Supplements a legitimate company?
Yes. Elite Supplements has traded since 2007, runs 150+ stores in Australia, and has a head office in Hume, ACT. It rates 4.3 out of 5 from 7,089 reviews on Trustpilot and 4.4 from 468 on ProductReview (September 2026).
Who owns Elite Supplements?
Its about page names Domenic Giampaolo as CEO. More than 80 of its 150+ Australian stores are franchises, run by local owners. The company does not publish its shareholders on its website.
How much is Elite Supplements worth?
It does not publish revenue or a valuation on its website, so there is no reliable public figure. What it does publish is its size: 150+ Australian stores, four in Singapore and one in Dubai.
Where does Elite Supps ship from?
From its Canberra warehouse. Standard delivery is $9.90 under $150 and free over $150, with an estimated 1 to 5 business days. It also ships to New Zealand and parts of Asia.
Does Elite Supps give refunds?
Not for change of mind. Unopened items bought online can be returned within 30 days of shipment for store credit or an exchange, and faulty goods are covered under Australian Consumer Law.
Where is Elite Supps in Hervey Bay?
Shop 050, Stockland Hervey Bay, 6 Central Ave, Pialba QLD 4655. It is open seven days, with late opening until 7:00 pm on Thursdays.
What is the best place to buy longevity supplements in Australia?
Our pick is Eternal Elixir, which makes its own range: for example NMN 500mg at 90 capsules for $59.99, shipped from Sydney with free shipping over $100 and a 30-day money-back guarantee. For protein, creatine and training supplements, Elite Supps is a sound choice with in-store advice.
Add NMN 500mg to cart · $59.99
Verdict: Is Elite Supps Worth It?
For its core customer, yes. Elite Supps is a legitimate, well-reviewed chain with helpful stores, including a well-rated one in Hervey Bay, and it is a sensible place to buy protein, creatine and pre-workout. Know the terms before you order online: free shipping starts at $150, and change-of-mind returns get store credit, not cash. For longevity supplements, our pick is Eternal Elixir, where one NMN 500mg capsule a day costs $0.67 and a bottle lasts 90 days. You can see the full range in the Eternal Elixir shop.
Sources
- Elite Supps: About us, Hervey Bay store page, shipping policy, refund policy, home page and Emrald Labs TUDCA listing, checked September 2026.
- Review pages: Trustpilot AU and ProductReview.com.au, checked September 2026.
- Yi L, Maier AB, Tao R, et al. The efficacy and safety of β-nicotinamide mononucleotide (NMN) supplementation in healthy middle-aged adults: a randomized, multicenter, double-blind, placebo-controlled, parallel-group, dose-dependent clinical trial. GeroScience. 2023;45(1):29-43. PubMed 36482258
- Talbott SM, Talbott JA, George A, Pugh M. Effect of tongkat ali on stress hormones and psychological mood state in moderately stressed subjects. J Int Soc Sports Nutr. 2013;10(1):28. PubMed 23705671
- Eternal Elixir product labels: NMN 500mg, TUDCA 500mg and Tongkat Ali 200:1.
